I walked hall 4 of the Fira Barcelona at ISE 2026, and for a moment might I thought I had stumbled into NAB or IBC. While Integrated Systems Europe has traditionally been the home of digital signage, smart building tech, and conference room integration, this year marked a definitive turning
We were at ISE 2026 in Barcelona soaking up what feels like the current direction of Pro AV: higher-bandwidth networks, smarter automation, and gear that is genuinely easier to deploy and manage. Instead of one “big trend,” the show floor was full of practical upgrades that make installs and live
Bill Zhu (Zhenyu Zhu) Digital Signage Consultant | Independent Industry Perspective Executive Summary: Digital signage converts physical stores into scalable, high-margin media networks Retailers are rapidly transforming their physical stores into owned media channels. Digitalsignage enables retailers to monetize existing shopper traffic, influence purchasedecisions at scale, and generate high-margin advertising
Having a functional and easy-to-use AV system is one of the most important things to have in an office. Without some sort of control, all you have is a bunch of pieces that you must understand for the room to be effective. Most people using meeting spaces don’t know how
I am going to try really hard to make this article not overly negative. The urge I have to start this one off with something like “well the 2020’s couldn’t possibly get worse” or “tech companies are doomed” is very strong. For real, who had DDR5 kits increasing over 250% on their bingo card? Not me, that’s for sure. And the annoying part is that this isn’t just
Wow, 2026 is here already. I wrote lots of articles last year, about 10 in total. I wrote some vendor specials, trade show coverage, and even about tariff changes. The year went by quick but we had lots of accomplishments, great events, and innovations in the industry. There is honestly
I’m going to be frank: for 99% of video wall applications, I personally lean LCD. Not because LED isn’t impressive, but because LCD usually makes more sense once you zoom out and look at the whole install. Cost, power, heat, serviceability, and longevity all matter, and most video walls spend their lives showing dashboards, presentations, cameras, and
How to take control of the screen and run a company meeting people actually want to watch Here at JB&A, we see a lot of different production setups. Some are massive, some are tiny, and some land in that strange middle space where the stakes are high but the tools
As the year starts to wind down, so do big trade shows. There are still some decent regional events happening throughout the rest of the year that we will be attending but nothing major in the broadcast space. We all need time to close out the year, slow down (not too slow though), and spend time with our family. NAB New York signals this seasonal change. There
In my time as a Sales Engineer there were certain questions and products that were brought up over and over. There were of course niche things, but I often found myself answering the same questions or recommending the same solutions multiple times. Things like Audio Mixers, Mics, and one of
